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Monthly Archives: December 2011

[Infographic] You Are What You Tweet: 2011 Tweetview

You are what you tweet, so to speak. Check out the interesting and “tweetworthy” numbers visualized by the folks at FrugalDad in this fun and informative infographic that takes a look at some of the biggest and most influential Twitter users, tweets and hashtags of 2011. Source: http://frugaldad.com  

eBook Creation Service Aims To Make Publishing Quality eBooks Easier

eBooks are making a big dent in the publishing industry. There’s no doubt about that. They’re convenient, and can be downloaded on an increasing variety of mobile devices. In order to “strike while the iron is hot”, many organizations are rushing to get their existing content converted to eBook formats (there’s more than one). But [Read More]

The Phenomenal Rise of eBooks; Downloadable Books Now Outsell Hardbacks and Paperbacks Combined

The publishing industry is reluctant to give out detailed sales figures on eBook sales, but David Roth-Ey from publisher HarperCollins said: “The electronic market is really booming. We are seeing 600% growth year on year in eBooks. That is in a frankly stagnant book selling market.” On Amazon since April 2011, 242 Kindle eBooks have [Read More]

Scott Abel, The Content Wrangler, On Adobe Technical Communication Software, Silos Busting, And Convergence

At the Adobe Technical Communication Enterprise Summit in Boston this past October, I was asked to comment on the future of technical communication, trends in the publishing industry, the importance of Adobe software tools for technical communicators, and related topics. In this short video montage, I discuss the move to eBooks and enhanced, interactive content. [Read More]

[Recorded Webinar] The Trifecta of Findability: Content Marketing, Socially-enabled Content, and Search-ready Writing

I recently spoke with Joe Pulizzi (Content Marketing Institute), Eric Doster (iFixit.com) and Jennifer Beaupre (Acrolinx) about what I loosely refer to as the “trifecta of findability”, a mix of approaches (content marketing, socially-enabled content, and search-ready writing) designed to improve the chances of your content being findable by those who need it. During the [Read More]

Technical Communication 2012: Our Biggest Challenge Is Thinking Differently About Being Different

The field of technical communication is going through a period of significant change. Several of these changes are challenging traditional ideas about the role of technical communication — and technical communicators — something that makes the change-adverse in our industry nervous, to say the least. But, like it or not, change is taking place all [Read More]

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[Webinar] The Trifecta of Findability: Content Marketing, Socially-Enabled Content, and Search-Ready Writing

If your customers can’t find it, they can’t buy it, use it, or recommend it to others. Seems like common sense, right. Then why is content so difficult to find when we need it? There are a variety of reasons, of course, some easier to overcome than others. In this one-hour web discussion, Friday, December [Read More]

[Webinar] Creating eBooks: Understanding the Opportunities, Challenges, Devices, and Standards

eBooks are a hot topic. And, there’s reason to be excited. First, there’s the overwhelming success of the Amazon Kindle and Apple iPad (and the tablet computing market it helped to spawn). But that’s not all. Sales of eBooks are skyrocketing. And, apps for reading eBooks on smart phones like the Apple iPhone and Android [Read More]

[Infographic] eBooks: Publishing Industry Statistics

Skyrocketing sales of Kindles, iPads, smartphones, and new eReader-based devices are driving record-breaking eBook sales. This infographic, brought to you by The Content Wrangler, explores the impact the digital publishing revolution is having on both book publishing revenues and the ways publishers operate. The information used to create this infographic is from “Uncovering Ebooks’ Real [Read More]

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